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I’m a no-name nobody who enjoys observing the games industry, and blogging about Xbox (mostly). About.

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    More game dev unionisation at Microsoft

    World of Warcraft workers have voted to unionize the popular video-game franchise, expanding organized labor’s new foothold at Microsoft Corp. by around 500 employees…

    Their organizing effort, which brings the number of unionized US gaming employees at Microsoft to around 1,750, was buoyed by the company’s unusually union-friendly stance…

    Rather than campaigning against unionization on its gaming teams, Microsoft continued its recent practice of staying neutral and agreeing to voluntarily recognize and negotiate with the group if it secured majority support, according to the CWA.

    – Bloomberg

    This follows previous unionisation at Bethesda Game Studios where over 200 employees voted to form a union, which was similarly voluntarily recognised by Microsoft.

    Excellent news for employee rights and advocacy in game dev at one of the world’s biggest companies, Hopefully the momentum continues to build.

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    Generative AI in gaming development is already here, and it’s going to get messy

    Brian Merchant for Wired:

    A recent survey from the organizers of the Game Developers Conference found that 49 percent of the survey’s more than 3,000 respondents said their workplace used AI, and four out of five said they had ethical concerns about its use.

    Brian’s piece is thoroughly reported, and presents a messy, transitional state of affairs, as the gaming industry navigates a new reality where automated creativity (gross did I really type that) has become available during a shaky economic period.

    Managers at video game companies aren’t necessarily using AI to eliminate entire departments, but many are using it to cut corners, ramp up productivity, and compensate for attrition after layoffs. In other words, bosses are already using AI to replace and degrade jobs. The process just doesn’t always look like what you might imagine. It’s complex, based on opaque executive decisions, and the endgame is murky. It’s less Skynet and more of a mass effect—and it’s happening right now.

    Though many of the game workers and artists were queasy about this proliferation, and some were even afraid for their livelihoods, few spoke out. “I think we all didn’t talk about it much for fear of losing our jobs,” Noah says. He claims Activision assured its artists that generative AI would be used only for internal concepts, not final game assets—and importantly, that AI would not be used to replace them.

    Yet by the end of the year, Activision made an AI-generated cosmetic available for purchase on the Call of Duty: Modern Warfare 3 store.

    Essential reading.

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    Predicting the updated Xbox Dashboard

    Keep reading

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    Limited edition Redfall controllers on Xbox Design Lab

    Yes, yes. Ok. get your ‘xbox has more controllers than games’ joke out of the way now.

    Today Xbox announced a new suite of limited edition Design Lab controllers, made especially for Redfall.

    Each controller comes with a custom design top plate, a fixed palette of colours to customise with, and four engraving options for the battery cover. They’re nice!

    At the start of April a purported Starfield controller leaked on a resale app in China. After a day or so, someone figured out that the person who listed the controller was also a modding enthusiast, which caused most people to pass this off as a custom job.

    I’m not so sure.

    Keep reading

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    Sorry everyone… People are not going to stop talking about Microsoft’s ABK acquisition once it’s done

    The New York Post is reporting that Microsoft intends to close it’s ABK acquisition, despite any ongoing roadblocks from the FTC in the United States. This report includes a spicy quote via a source that “they are going to cram this down the FTC’s throats”. 😳

    It’s been widely reported that the CMA (UK) will approve the deal this week (Update: in a huge move this did not happen, the CMA blocked the deal!), and most observers anticipate the EU will follow in May.

    Today’s reporting has been met with some optimism on Twitter that once that deal is “done” everyone will move on…

    Whatever it takes so we can stop talking about it!!!

    @NeoGameSpark

    Ain’t no way.

    Even if the close the deal in May/June, all of these topics will continue to play out loudly in social media spaces:

    • FTC machinations are ongoing. Microsoft might close he deal in spite of the FTC dragging its heels, but that means the FTC may sue for an injunction. Microsoft are obviously confident in their position since the FTC will, globally speaking, be out on a limb all on their lonesome.
    • We have no idea what the acquisition means for Game Pass. FTC activity might hamper any meaningful business integration in the immediate term – so when will the games come?
    • Any and all ABK game news/announcements will be the subject of intense console war noise well into 2024 and beyond.

    If you’re into the banter, you’re going to keep having a good time.

    If you think it sucks, keep that block button ready.

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    Oxenfree II was announced for Netflix Games today and Xbox fans lost their minds… for the wrong reason

    Earlier today Night School Studio announced that Oxenfree II would also be coming to Netflix (mobile) when it launches on July 12th this year.

    And for some reason a bunch of Xbox fans went crazy on Twitter.

    “Am I tripping or does this say Netflix but not Xbox???” “No joke, we need answer why this keeps happening…” “wtf is going on 💀” “Ok this is starting to become a serious problem for Xbox”

    Pals… Calm. down.

    Here’s the situation with Oxenfree II:

    • Game announced April 19th 2021, Switch and Steam
    • Netflix acquires Night School Studio September 29th 2021
    • Oxenfree II appears in the PlayStation Indies Spotlight August 6th 2022
    • Oxenfree II announced for Netflix mobile today

    Not only is this game not coming to Xbox, we’ve know it for months, if not years. Why is it a huge deal now, all of a sudden?

    Gaming narratives are a funny old thing fucking stupid.

    Would this be as big a deal if the Final Fantasy Pixel Remaster wasn’t skipping Xbox (for some apparently unknowable reason) and getting banger scores?

    Minecraft Legends dropped yesterday and people are freaking about Oxenfree II? Xbox secured multiple Game-of-the-Year nominated indie games in 2021 and 2022 and people are freaking about Oxenfree II? Really?

    A much bigger story here is that Netflix is the publisher. What will that mean in the competitive space moving forward? Will Netflix pal up with PlayStation on console to hedge against Microsoft’s buying power and Cloud position?

    MS (Game Pass) and Netflix both see themselves as competitors. Don’t be surprised when the more tech-facing companies choose to isolate Microsoft.

    HoegLaw
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    Joe Staten joins Netflix

    I’m thrilled to announce that I’ve joined @Netflix Games as Creative Director for a brand-new AAA multiplatform game and original IP. Let’s go!

    @joestaten

    Staten is a games veteran, working on the first three Halo games at Bungie before moving to Microsoft Publishing as Senior Creative Director. He was most recently moved over to 343i as Campaign Project Lead prior to the launch of Halo Infinite.

    Netflix have over 50 games on their slate right now. A push into AAA territory is not unexpected, but plenty of companies have taken the plunge only to lack the fortitude of what it takes to really make an impact in gaming. (Hi, Google).

    As I said in January:

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