Sorry everyone… People are not going to stop talking about Microsoft’s ABK acquisition once it’s done

The New York Post is reporting that Microsoft intends to close it’s ABK acquisition, despite any ongoing roadblocks from the FTC in the United States. This report includes a spicy quote via a source that “they are going to cram this down the FTC’s throats”. 😳

It’s been widely reported that the CMA (UK) will approve the deal this week (Update: in a huge move this did not happen, the CMA blocked the deal!), and most observers anticipate the EU will follow in May.

Today’s reporting has been met with some optimism on Twitter that once that deal is “done” everyone will move on…

Whatever it takes so we can stop talking about it!!!

@NeoGameSpark

Ain’t no way.

Even if the close the deal in May/June, all of these topics will continue to play out loudly in social media spaces:

  • FTC machinations are ongoing. Microsoft might close he deal in spite of the FTC dragging its heels, but that means the FTC may sue for an injunction. Microsoft are obviously confident in their position since the FTC will, globally speaking, be out on a limb all on their lonesome.
  • We have no idea what the acquisition means for Game Pass. FTC activity might hamper any meaningful business integration in the immediate term – so when will the games come?
  • Any and all ABK game news/announcements will be the subject of intense console war noise well into 2024 and beyond.

If you’re into the banter, you’re going to keep having a good time.

If you think it sucks, keep that block button ready.